BUAD 307
Marketing
Fundamentals

 

 

 

Welcome

Lars Perner, Ph.D.
Assistant Professor of Clinical Marketing
Department of Marketing
Marshall School of Business
University of Southern California
Los Angeles, CA 90089-0443
Phone: (213) 740-7127
perner@marshall.usc.edu
http://www.LarsPerner.com


Syllabus

Topic Specific Review Material for Midterm

Weekly Learning Tips

Replacement Participation ID Template

Secondary Sources Guide

Pointers on Doing Well in This Course

USC Marshall Critical Thinking Initiative (USC-CT)

Marshall School of Business Career Videos